What to STOP and START Doing if your Caller ID Shows as ‘Spam Likely’

March 17, 2023
 min read

A missed call is a missed opportunity. Therefore it's crucial that your calls reach your clients.

What is ‘Spam Likely’?

If you notice that your caller ID has been labelled as ‘Spam Likely’ or that your calls are being blocked altogether, this is because your number has been flagged. To fix this, you will need to change your calling behaviour. This blog will give you a few tips and tricks on how to do that.

I’m not a spammer; why am I labelled as one?

Carriers flagging numbers

  • If a single number exceeds a certain number of calls within a timeframe, a carrier may flag it as potential spam activity.
  • Each carrier’s specific process is different and not publicly available.   

Consumers flagging numbers

  • Consumers may report your call to their carrier if they think it is suspicious or spam.
  • They may use an app to block or identify spam callers (Nomorobo, Robokiller, etc.).
  • Some consumers automatically block calls from a number not listed in their contacts.

Here are a few things you can start and stop doing to help your calls be answered.


  • Letting your numbers cool off by rotating through different numbers, VXT can help you with this.
  • Placing test calls to numbers on different carriers to see which carriers mark you as “scam likely”.
  • Leaving your contact details and a reason for your call over voicemail to increase your call-back rate.
  • Considering the time and day of your call and that it is within business hours.
  • Prioritise calling those who have agreed to receive communications from you or are qualified leads.


  • Calling the same number multiple times a day and without leaving a voicemail.
  • Making a high volume of short calls (under 50 seconds).
  • Sending pre-recorded messages.
  • Automatic dialling.
  • Calling people listed on a National Do Not Call Registry.

VXT understands the importance of your calls reaching your clients. Contact our customer support team if you would like to set up another number.
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